TL;DR: Define your company description, value proposition, pain points, and tone — Cleanlist AI generates personalized cold emails for each prospect using their LinkedIn profile data. Keep emails under 200 characters for best response rates.
Email Templates
Email Templates let you define your cold outreach messaging — your company description, value proposition, pain points, and tone — so Cleanlist.ai can generate personalized emails for each prospect.
Creating a Template
Navigate to a lead list and open the email template dialog. Fill in:
| Field | Description | Example |
|---|---|---|
| Name | Template name for your reference | "Enterprise SaaS Outreach" |
| Company Name | Your company name | "Cleanlist" |
| Company Description | Brief company description | "B2B data enrichment platform" |
| Value Proposition | What you offer the prospect | "Find verified emails for 70%+ of your target accounts" |
| Pain Points | Problems you solve (add multiple) | "Low email deliverability", "Manual data entry" |
| Call to Action | What you want the prospect to do | "Book a 15-min demo" |
| Tone | Email tone | Professional, Casual, Friendly, or Enthusiastic |
| Max Length | Character limit for generated emails | 200 |
Using Templates
- Open a lead list with enriched contacts
- Select contacts you want to email
- Open the email template dialog
- Choose a saved template or create a new one
- AI generates personalized emails using the template + each contact's profile data
Template Tips
- Be specific in your value proposition — Generic pitches get ignored. Include numbers ("70% match rate") and specific outcomes
- List real pain points — The AI uses these to personalize each email based on the prospect's role and company
- Keep max length short — Cold emails under 200 characters get higher response rates
- Set a default template — Your most-used template can be set as the default for quick access
Managing Templates
- Templates are shared across your organization
- Set one template as default for quick access
- Edit or delete templates anytime
- Each template stores your messaging framework — reuse across campaigns
Learn More
- Manual enrichment guide — Enrich contacts before emailing
- Exporting data — Export contacts with email templates applied
- Cleanlist product overview (opens in a new tab)